Real earnings case study
Real figures from 12 finalized dates. Photos are illustrative.
Photo: Liza Summer / Pexels
The cutover
AdSense programmatic code came off and Journey became the active network.
Photo: Liza Summer / Pexels
Before the switch
The clean GA4-linked baseline averaged about $1.16 per day.
Photo: Liza Summer / Pexels
After the switch
About $0.15 per date; the August 3 launch date may be partial.
Photo: Liza Summer / Pexels
Independent control
GA4 recorded 14,793 sessions and 22,053 pageviews from August 4–15.
Photo: Liza Summer / Pexels
The honest gap
Directional only: launch day may be partial, and the windows differ.
Photo: Yan Krukau / Pexels
One hopeful signal
They earned $0.97 versus $0.11 in the first three reported dates.
Photo: Ivan S / Pexels
Still unresolved
The portal shows zero traffic while GA4 sees visitors, so its RPM is not usable yet.
Photo: Ivan S / Pexels
Before you switch
Save baselines, check every template, verify one tag and plan for Net 65.
Photo: Matilda Wormwood / Pexels
This story continues
I will update it after 21, 30, 60 and 90 full post-launch days.
Photo: William Fortunato / Pexels